Bruce GreeffDirector

areas of expertise
  • Business transformation
  • Enterprise Information Architecture
  • Integration
  • IT strategy
  • Digital Business

BSc Computer Science, UNISA

With decades of experience in entrepreneurship, management, business planning, software engineering, operations, and decision analysis, Bruce has the experience needed to quickly understand digital businesses and advise on the most suitable solutions.

WiRD Associates – Understand > Articulate >Decide > Design , delivers practical, implementable outcomes.

Bruce is a serial Entrepreneur. He founded WiRD Associates in 1996 as a Content Management and Process consulting group. Bruce’s ventures include building a Distribution and Maintenance provider for enterprise storage, a web services company and WiRD Associates, specialising in Architecture on Demand. Prior to embarking on a consulting and entrepreneurial career, Bruce worked variously as a technical developer, DBA and R&D specialist for Infoplan and Denel Informatics. Bruce concentrates on digital business enablement where his deep specialisation in Enterprise Information Management is a key enabler.


contact details

+2782 445 9044
26 Christeen Ave
CYRILDENE, Johannesburg 2198, SoutH Africa

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